The Fashion Merchandising specialization is addressed to the need to prepare professionals for managerial positions in the industrial, wholesale and retail sectors of the Thai fashion industries.
To be admitted to the program, students will be required to demonstrate highly effective communication skills and analytical abilities.
Two concurrent trends: shifts in international sourcing and the need for Thailand to create brand identities, require that students gain the requisite skills to integrate social and technical knowledge to narrow the gap between market developments and commercial profitability.
The program is full-time, taught in English, and delivered in a flexible schedule
See class schedule
CURRICULUM
Common courses -Contemporary Fashion Business and Technologies -Fashion Culture and Brand Image -Textile and Fashion Products and Processes -Global Fashion Markets and Sourcing
Specialization courses -Strategies for Fashion Merchandising -International Consumer Motivation Analysis -Retail Management -Supply Chain Management and Logistics -Integrated Marketing Communications for Fashion -Product Development -Strategic Brand Management -Fashion Merchandising Research
Advanced Studies -Study Abroad Research -Individual Project
Tutorial Courses -Design and Presentation Computer Skills -Fashion Business English
Admission Requirements for Fashion Merchandising -Bachelor degree in related field -Statement of Purpose in English, providing background and motivation for joining the program -Interview in English -Computer knowledge -English speaking is required
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